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The "Semi-Private" Era is Over. Welcome to the "Actually Private" Era.

  • dzaidi
  • Jan 9
  • 2 min read

Updated: Jan 31


Why Prima Air’s New Book-By-The-Seat Service Just Ruined You for Everything Else.


Let’s talk about the open secret of modern travel. You’ve probably flown the "hop-on" carriers. You know the ones: they fly out of private terminals (amazing), you skip the regular TSA line (essential), but when you get on board… well, you’re still sitting in a row. It’s a very nice row, sure. But it’s still a converted regional airliner.


You are flying on a very fancy bus.


At Prima Air, we looked at the landscape and asked a simple question: Why can’t we sell individual seats on actual private jets?


So, we did. And it changes everything.


1. It’s Not a "Shuttle." It’s an actual private jet.



When we say "book by the seat," we don't mean seat 4B in a row of thirty. We mean a Captain’s chair on a heavy jet. We mean divans. We mean swivel seats and mahogany tables.


The convenience of services like JSX or Aero is undeniable—they solved the airport problem.


Prima Air solves the airplane problem.


You aren’t walking onto a refurbished commuter plane; you are stepping onto a distinct, world-class aircraft designed for heads of state and captains of industry.


2. The "2 hour" Rule



If you have TSA PreCheck, you might get through commercial security in 20 minutes. If you’re lucky.


With Prima Air, your "security" consists of checking in with our dedicated TSA agents and walking up to the plane.


Commercial: Arrive 2 hours early.


Prima Air: Arrive 60 minutes early. Private TSA. Grab a coffee. Walk up the stairs. Wheels up.


You just bought yourself hours of life and hassle back. For a round trip, that’s a half-day of work (or leisure) reclaimed.


3. Networking, Naturally



There is a unique camaraderie that happens in the cabin of a true private jet.


When there are only 8 to 12 of you, the dynamic shifts. You aren't ignored by the person in the aisle seat; you’re sharing a cabin with like-minded movers and shakers. We’ve seen deals closed between VNY and TEB that paid for the flight ten times over.


4. No Membership Fees. Just Fly.


We believe the barrier to entry should be the price of the ticket, not a five-figure initiation fee. You want to go to Vegas for the fight? You need to be in New York for the board meeting? Anyone who flies Prima by the seat is a member, free of charge.

5. The "Real" Private Experience


This is the differentiator. It’s the smell of the leather. It’s the open bar stocked with top-shelf labels, not mini-bottles. It’s the flight attendant who knows you by name, not by seat number.



We love that the "semi-private" carriers disrupted the industry. They proved that people value their time. But we’re here to prove that you don’t have to sacrifice luxury to get that efficiency.


Stop compromising. Fly the jet, not the shuttle.


Check the Prima Air schedule for our latest routes, including VNY (Van Nuys) to TEB (New York/Teterboro).

 
 

19531 Campus Dr,

Santa Ana, CA 92707

Copyright © 2025 PRIMA AIR, INC. All rights reserved. PRIMA AIR, INC is an Air Charter company and acts as an agent.
PRIMA AIR, INC offers the booking of private charters on behalf of it’s clients.

All flights are operated by our affiliate and sister FAA Certified Part 135 air carrier entity which is wholly owned by PRIMA AIR GROUP LLC.

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